Richard Manaton

Chief Operating Officer

Richard joined the GS1 NZ team in January 2016.

Richard has had an extensive career in FMCG. He has worked in New Zealand, Asia, and the United Kingdom. He has previously held senior marketing positions with Fonterra, Bass Plc, Rank Hovis McDougall and Goodman Fielder Wattie and has direct experience of many different retail formats.

During this time Richard has worked on a number of strategic initiatives including global strategy development, global category strategies, reducing business complexity, due diligence and business integration activities.

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